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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Measurement and Optimization | - Reporting and analytics
|
| Segmentation and Personalization | - Audience segmentation strategies
|
| Data and Customer Profiles | - Data ingestion and identity resolution
|
| Implementation and Configuration | - Setup and deployment
|
| Marketing Cloud Personalization Fundamentals | - Platform overview and capabilities
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
1. What are two types that real time interaction management helps marketers to personalize the customer
A) Orchestration
B) Data Aggregation
C) Data Storage
D) Next best Action
2. Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?
A) Viewer
B) Campaign editor
C) Editor
D) Campaign author
3. The sitemap provides the functionality that enables IS to identify which three items?
A) Templates
B) content zones
C) Page types
D) campaign
E) attributes
4. What would a marketer include if they want to ensure they display recommendations from more than one category?
A) Ingredient
B) Exclusion
C) Booster
D) Variation
5. Which feature allows a business user to overlay campaign creation and editing directly on their website?
A) Web Extension
B) Javascript Beacon
C) Visual Editor
D) Web SDK
Solutions:
| Question # 1 Answer: A,D | Question # 2 Answer: B | Question # 3 Answer: B,C,E | Question # 4 Answer: D | Question # 5 Answer: D |
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